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Brand equity: the halo effect measure

Retailers must refuse any sale or delivery to minors

By the age of ten, he'd replaced his North London accent with the crisply modulated tones of the then well known stage and cinema actor Owen Nares, a matinee idol who sounded like he'd spent most of his adult life ensconced in London's snootiest gentlemen's clubs

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But onlookers might be surprised to hear that tobacco companies are spending a fortune this election year to get one or another increase in that tax passed, while health groups are urging a no vote

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